Soil Profile
Regur — Black Cotton Soil
Khapli Wheat Roots
Deep taproots reaching into mineral-rich layers
Organic Matter
Decomposed plant matter, natural manure
Volcanic Basalt
Ancient lava rock, iron & magnesium rich
Mineral-Rich Bedrock
Natural minerals including iron, magnesium, lime and trace elements.
Born from Regur Soil
Regura is not merely a name — it is a promise etched into the earth itself. We are born from Regur, the legendary black cotton soil that stretches across the Deccan plateau.
This is not ordinary earth. Regur soil is deep, dark, and impossibly rich — formed over millions of years from ancient volcanic basalt. It swells with the monsoon rains and holds moisture like a sponge. It cracks in the summer heat, breathing life back into the roots below.
"Good soil grows great grain. And Regur is among the finest soils on earth."
For generations, farmers across Vidarbha have trusted the remarkable qualities of Regur soil. Deep volcanic earth, rich in natural minerals and moisture retention, has long been associated with grain known for its distinctive taste, texture, and character.
Regur soil is naturally rich in minerals such as iron, magnesium, lime, and alumina, creating a unique environment in which Khapli wheat has flourished for generations. Its influence can be experienced in the aroma, texture, and character of every roti.
We did not choose Khapli wheat. Regur soil chose it for us. Long before chemical fertilizers existed, before hybrid seeds and steel mills, Khapli wheat thrived in this black earth. The long, slender kernels of this ancient grain were made for Regur's moisture-retaining depths and its natural fertility. No additives. No shortcuts. Just the perfect marriage of heritage seed and heritage soil.
Khapli (Emmer) wheat is one of the world’s oldest cultivated wheat varieties, valued for generations for its distinctive character.